[size=14.6667px]Shopping which makes your products directly shoppable within your feed Instagram Ads are also popular as a pay-to-play option that allows you to target a specific group of users with your relevant content even if they’re not following you If you regularly work with creators or want to start Instagram’s Branded Content tools make it easy to partner up Instagram recently launched a new feature worth exploring for your business Broadcast Channels [size=14.6667px]
[size=14.6667px]These channels allow brands or creators to send mass messages directly to C Level Executive Email Lists [size=14.6667px] followers who have opted in to receive them – great for preventing big announcements from being swallowed by the Instagram algorithm What performs well on Instagram it’s generally beautiful aspirational content that resonates on Instagram According to an analysis by influencer marketing platform Heepsy based on number of profiles and engagement rates
[size=14.6667px]
[size=14.6667px]
[size=14.6667px]
[size=14.6667px]The top categories are media fashion music arts fitness and wellness photography food travel cinema and acting and make-up Formats supported on the platform include images and short-form videos via posts or Reels on the feed or within Instagram Stories that disappear after hours Birch & Bramble makes the most of all three by showcasing their work in photo posts and behind-the-scenes Reels and stories TikTok About TikTok’s users* Monthly active users billion