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Promotion is a marketing strategy implemented by businesses to attract customers, increase sales and build brand. It usually includes incentives, discounts, gifts, or free services provided for a certain period of time to encourage consumers to buy products or use services.
Apply customer care message templates specifically for old customers, increasing the chance of them coming back
There are many ways for businesses to attract customers through promotions. However, not all forms are suitable for all business models. Below are the most popular and effective types of promotions that businesses can apply.
Direct discount
This is the most common and easiest promotion to implement. Businesses can turkey number data offer a percentage discount, a specific dollar discount, or apply a special price to a certain group of products.
- Advantages: Stimulates shopping needs quickly, easy to communicate, suitable for all industries.
- Disadvantages: If abused, it can reduce brand value or affect profits.
2. Buy 1 get 1 free, good price combo
This format helps businesses increase average order value by encouraging customers to buy more.
- Advantages: Create a sense of "bargain" for customers, speed up inventory turnover, increase sales.
- Disadvantages: Need to carefully calculate costs to avoid affecting profits.
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