Two Is Better A dual operating system is a nod to what Kotter believes is some of the most interesting management thinking of the past few decades from Michael Porter s wakeup call telling us that organizations need to pay attention to strategy much more explicitly and frequently to Clayton Christensen s insights about how poorly companies handle the technological discontinuities inherent in a faster moving world. Kotter also credits recent work by Nobel Laureate Daniel.
Kahneman who describes the brain as two coordinated systems one more emotional the other more rational. In a typical organization—from the federal government to a pharmaceutical giant—a hierarchical operational structure meets daily demands through clear reporting relationships and responsibilities Kotter writes. This structure minimizes Chinese Overseas America Number Data risk keeping people in boxes and silos sorting work into departments product divisions and regions. organizations don t promote or reward risk and innovation—they rely on routine and turn to the same trusted people to run key initiatives. Kotter isn t suggesting that the top down structure be toppled—in fact he calls it one of the most amazing innovations of the twentieth century. Instead he wants executives to consider how their own companies formed and developed at a young age. All organizations start with a structure that looks like a dynamic solar system Kotter says.
They can be very fast agile. They attract people who play around with crazy ideas. The idea is to bring back that agile experimental silo free network. Under his new system everyone works within a traditional hierarchy but that hierarchy assigns innovation agility and big change to an agile network of employees who volunteer for the effort. The initiative is launched by top management or an executive committee. The principles of Kotter s dual operating system are Important changes are driven by many people from everywhere in the company.